The 7 Deadly Sins of Landing Page Usability

Copyright 2015 - The Landing Page Builder For Marketers

What People Have Said About
Previous Unwebinars


Most useful webinar I think I have ever attended. Thank you! @unbounce #unwebinar


I'm not kidding when I say this is the most fun I've ever had on a webinar. Well played, @unbounce.


Excited for another #unwebinar! @unbounce always has loads of great info packed into celeb hosted webinars.

No matter how different people are from one another, we’ll always share a set of predictable behaviors.

There’s no magic or romance to these behaviors: we squint when we see bright lights; we jump when we’re startled; we cringe when we watch The Bachelorette.

But according to data from UserTesting, tapping into these shared behaviors can help marketers unlock more conversions.

In this Unwebinar, Stef Miller—marketing manager at UserTesting—will share how extensive tests by her team uncovered 7 common usability issues, and how avoiding these issues can help you increase your conversion rates.

You'll learn:

  • How to design for what your audience wants
  • 7 UX solutions for building higher-converting landing pages
  • How imagery, icons, copy and CTAs should work together, much more!

Duration: 1 hour
Awesome: Naturally


Create User-Friendly Landing Pages That Convert

About Stef Miller

Stef Miller is a Marketing Manager at UserTesting, leading the company’s Demand Gen strategy. She believes that true happiness comes from collaborating with creative people to make awesome things happen. Find her @supahstef on Twitter.