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How To Incorporate Mobile Into Your Marketing Strategy
The recording of the webinar with Chris Goward, Founder of WiderFunnel
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Consumers are browsing on a mobile device 80% of the time, according to Smart Insights. Even still, many marketers are struggling to adapt their campaigns for mobile users and seem unsure of how to take advantage of the new opportunities created by mobile responsive technology.
In this Unwebinar, Chris Goward, the CEO of WiderFunnel and author of You Should Test That!, will put your mobile concerns to rest by showing you:
- When to integrate mobile into your overall optimization strategy
- How to see your mobile experience through the eyes of your customers
- Tips for creating high-converting mobile responsive landing pages
...plus, much more!
Duration: 1 hour
Awesome: Naturally
Chris founded WiderFunnel with the belief that marketing agencies should prove their value. He is the brain behind the LIFT ModelTM and WiderFunnel SystemTM, conversion optimization strategies that consistently lift results for leading companies. He wrote the book, "You Should Test That," which redefined conversion optimization and shows how to create dramatic business improvements.